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Michael Hosking is a scientist, a recreational bicycle racer, and, now, an entrepreneur. But his new cycling studio, he says, is not a fitness center, but more of a conceptual "health and happiness" center. We know that aerobic exercise is good for our bodies and emotions, but he says new discoveries in neuroplasticity indicate that exercise results in the brain actually creating and building its own new nerve cells, something previously unknown. That's why he's dedicating his 24-bike studio not just to exercise, but to personal and shared growth, in essence, creating a community of classmates pedaling to an eclectic mix of music, from 120 bpm pop songs to meditative selections from Philip Glass' Einstein on the Beach. Chad Walsh, 11/6/2012